New name, new brand design: Under the claim “Naturally good”, Werbecompany Meran has labelled this traditional butcher’s shop as a modern, versatile and sustainable company offering high quality.
With a newly developed photographic concept, the imagery reflects the quality standard of Genuss-Gruber with appealing images, product photos and still life photos. Individual packaging concepts and labels are used for both the product ranges Strohschwein and Klassik.
In addition to a concertina-type booklet, the core element of the new market image is the totally revised website with an integrated online shop. The products are clearly presented and the website is simple to use, making it really easy to place orders.
Many thanks to the Gruber family for the pleasant and constructive collaboration!