Since 1976, Mulser has been supplying individual and flexible door solutions with certified performance for a wide range of applications in industry - all over Italy. Efficient, customer-oriented service and long-lasting product quality are the pillars of the company, which has also had facilities in Treviglio in Lombardy since 2020.
All the concepts that we had the pleasure of developing for Mulser are based on the newly created brand design. The familiar orange “M” has been carefully modernised and now combines a high level of recognition with a discreet design, accentuated by the new shade of orange as a colour accent in the communication media such as the new, SEO-optimised website. This offers extensive information on the various products and areas of application, which can be ordered by products and sectors on all end devices using the filter function.
In addition to online marketing campaigns in the form of Google Ads and newsletter marketing, we have put a lot of creativity into classic offline efforts. For instance, the image presentation brochure in high-quality uncoated paper and elaborately finished has become a real gem. A creative mailshot for the target group of architects, distributed as an insert in the trade magazine turris babel, comes in an appealing design with three different types of paper and individual finishing. A multitude of other elements round off the new appearance - from advertisements in local business magazines to the redesign of the letterhead, the façade design and the lettering of the fleet of service cars which are in elementary matt-black full wrapping.
References Mulser
Contact us at
T.: +39 0473 063 550
M.: +39 335 608 3030
E-Mail: ws@werbecompany.com
Your contact person: Werner Schwienbacher
